The Problem I Saw
Small businesses were getting left behind.
After years in marketing and web development, I kept seeing the same pattern: small businesses getting burned by agencies that overpromised and underdelivered.
Big agencies treated them like small fish. Freelancers disappeared after launch. DIY solutions left them frustrated and stuck.
Something had to change. So I built the agency I wish existed—one that treats every client like they matter, because they do.
20+
Years Experience
98%
Client Retention
24hr
Response Time
3x
Avg Traffic Growth
Meet Your Guide and Modern Pixel CEO
Hi, I’m Dan.
I’m a StoryBrand Certified Guide, which means I’ve been trained in the proven messaging framework that helps businesses clarify their message and connect with customers.
Based in Charlotte, NC, I work with businesses across the Charlotte metro and the United States. I believe every business—no matter the size—deserves a website that works as hard as they do.
When I’m not building websites, you’ll find me spending time with family, exploring the outdoors, or geeking out over the latest technologies and marketing trends.
Speaking & Workshops
Helping businesses find their message
Beyond building websites, I help business owners and teams clarify their messaging through interactive workshops and speaking engagements.
Available Workshops:
Clarify your purpose and communicate it effectively to customers.
Learn the framework that helps businesses clarify their message.
Specialized workshop specifically designed for Travel Agencies and their independent travel advisors.
Learn More →
What We Believe
The Modern Pixel way
These aren’t just words on a wall. They’re how we work, every single day.
Clarity over cleverness
Your website should be understood in 5 seconds. We write copy that converts, not copy that confuses. Every word earns its place.
Partnership, not transactions
We’re not here to take your money and disappear. We build relationships. Your success is our success. That’s why 12 months of care is included.
Speed matters
Fast websites rank better and convert better. Fast responses show respect for your time. We don’t make you wait—for anything.
Transparency always
No hidden fees. No confusing contracts. Monthly reports that actually make sense. You’ll always know what’s happening with your website.
Quality without compromise
We don’t cut corners. Every site is hand-built, speed-optimized, and thoroughly tested. We’re proud of what we ship.
Results over everything
A beautiful website means nothing if it doesn’t generate leads. We measure success by your success—more calls, more customers, more growth.
Where We’re Located
Serving the Charlotte metro and the United States
Based in Charlotte, NC. Working with businesses across Union County, Mecklenburg County, and nationwide.
Local Service Areas
Industries We Serve
Questions
Frequently asked
Why should I work with a solo founder instead of an agency?
You get direct access to the person building your site. No account managers, no telephone games, no junior developers learning on your project. When you email, I respond. When you call, I answer. Your project gets my full attention.
What does “StoryBrand Certified” mean?
StoryBrand is a messaging framework created by Donald Miller that’s helped thousands of businesses clarify their message. As a Certified Guide, I’ve been trained directly by StoryBrand and can apply the framework to your website copy and marketing. Learn more about StoryBrand →
Do you work with clients outside North Carolina?
Absolutely. While many of my clients are in the Charlotte metro, I work with businesses nationwide. Everything can be done remotely—discovery calls, design reviews, strategy sessions. Location doesn’t limit our ability to build something great together.
What happens after my website launches?
Every website includes 12 months of care—hosting, security, backups, and updates. You’ll get monthly reports showing site health and performance. After 12 months, you can renew at our standard rates or take your site elsewhere. See our care plans →
How do I get started?
Book a discovery call. It’s 30 minutes, no pressure, no hard sell. We’ll look at your current site, discuss your goals, and I’ll tell you honestly if I can help. If we’re a fit, you’ll get a custom proposal within a few days.